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Museu del Ferrocarril

CREATION OF A NEW CORPORATE WEBSITE AND SOCIAL MEDIA COMMUNICATION
Conceptualization, design and development about the new digital platform which improves the user experience and works as a meeting point for people interested in trains.
WWW.MUSEUDELFERROCARRIL.ORG
1 What the challenge was
Renew the corporate website to become a benchmark in digital enviroments, and create social channels with relevant content targeted to users interested in trains (focusing on both b2b and b2c perspective).
2 What we did
We developed the new website in Drupal 8, and we built the social channels, creating weekly content, carrying out the community management and implementing constantly improvement thanks to our tracking and reporting.
3 What the result was
We built a strong community with high interaction through the different digital channels. In addition, we offered new functionalities such as ticket purchase and event booking







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