How can you really know your triumphs when managing a marketing strategy? Or maybe you just opened a site for your business. Do you want to know the feedback you […]

When you learn mathematics, the first thing you have to learn are the numbers and the operations; with Google Analytics what you have to learn are most basic metrics. To […]

For some time it has been common to find heat maps included in web analytics reports. These maps complement the basic information offered in a simple metrics report and provide a […]

Just suppose huge datasets could be turned into useful information that you didn’t even know existed? This is where machine learning algorithms come in. Tools such as support vector machines […]

First of all, what is Big Data? Big Data is the mass accumulation of data. The industry which is devoted to big data is the Information and Communication Technology sector. […]

The past october 2nd KeC assisted to UX conference organized by UOC which the theme this year was related to data visualization. A theme that affects us directly. If we […]