Project

New Corporate & Trade website and mobile environments, Al Rajhi Bank

Category
New Corporate and Trade website and mobile environments.
Brief description

Conceptualization, design, development supervision and quality assurance of new website and mobile environments. Conceptualization of new relational model with bank’s customers (Service Design).

Important Details
 
Change in the relational model and complete integration of public and private sections
9.56/10
satisfaction in tests with genuine clients
 
31% reduction in time spent by new users and 26% reduction in time spent by returning customers on the pre-platform

Objectives

Al Rajhi Bank, whose commitment to innovation has made them one of the leading banks in Saudi Arabia, has set itself the objective of transforming its approach to banking and creating a new relational model which goes way beyond offering just simple transactions, and enables the bank to act as “Advisor” and even “Concierge”.

It has been an honour for the King-eClient team to have been selected from amongst other global players to lead a project which includes a whole range of aspects: service design, conceptualization of the new environments, designs which raises user experience to a whole new level, and finally the supervision and quality assurance of the entire development stage. 

It has been a model project, benefitting from an inspired Al Rajhi Bank team and the enthusiastic support of its customers. We have been able to look ahead to fresher, more innovative and proactive styles of banking which promise excellent outcomes in terms of customer satisfaction and increased business. This is the type of project which the King-eClient team really relishes!

 

Outcomes

Change in the relational model and complete integration of public and private sections. 

9.56/10 satisfaction in tests with genuine clients. 

31% reduction in time spent by new users and 26% reduction in time spent by returning customers on the pre-platform.

 

Contact phone
BCN: +34 932 724 890
MAD: +34 917 702 700
BRU: +32 2/403 36 89
KSA: +966 11 297 8243
AND: +376 72 88 98
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